2nd October 2019

tweakyourbiz
14

What is a wholesale marketer?

Wholesale marketing is when a producer or manufacturer of a product or good sells its supply to a company (the wholesaler), who will, in turn, sell it to the end consumer, possibly even under the brand name of the company.

What are wholesale goods?

Wholesaling, jobbing, or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional, or other professional business users; or to other wholesalers and related subordinated services. In general, it is the sale of goods to anyone other than a standard consumer.

Who is a wholesaler and retailer?

“Wholesale” means “selling in large quantities” and “retail” means “selling in small quantities.” In wholesale, the goods are mainly sold to the retailer who sells it to the customers. A wholesaler might also sell the products directly to the customers.
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