2nd October 2019


What is a tweet impression on twitter?

A potential impression means a tweet has been delivered to a Twitter account's timeline. Not everyone who receives a tweet will read it, but it's possible they could. Right now, Union Metrics is the only provider of Twitter's actual reach metric.

So, what are twitter impressions and engagements?

Engagements: Total number of times a user interacted with a Tweet. Clicks anywhere on the Tweet, including Retweets, replies, follows, likes, links, cards, hashtags, embedded media, username, profile photo, or Tweet expansion. Engagement rate: Number of engagements divided by impressions.

How many impressions are good for twitter?

You grow, but you have relatively average Twitter metrics. It's fairly difficult to get a ton of engagement, and your tweets only get anywhere from 50-100 impressions, with a meager 1-5 likes, retweets, and replies. Only your best tweets seem to break 200 impressions or get over a dozen or two acts of engagement.

What is an organic impression on twitter?

Organic Twitter analytics dashboard: With the new Twitter dashboard you can: See how your tweets are performing in real time. Compare impressions (times a tweet is viewed by anyone on Twitter web and Android or iOS apps, including logged-out users), total engagements and Retweets month over month.
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